Decision · Losing a client

What if your biggest client leaves?

Take your biggest client out of the plan for a moment — or turn the churn rate up — and revenue, margin and runway recalculate on the spot. Your plan stays untouched until you keep it.

3

inputs

€448k

ARR in 6 months

19 mo

runway

Subscription model

Aug 26Sep 26Oct 26Nov 26Dec 26Jan 27Feb 27
Revenue
Revenue
Subscription revenue
€36,400€36,400
€36,800€36,800
€37,200€0
€38,200€0
€39,200€0
€40,200€0
€41,200€0
New customers / mo
Stripe
6
6
6
9
9
9
9
Churn rate
Stripe
2.1%
2.1%
2.1%
2.1%
2.1%
2.1%
2.1%
ARR per customer
Stripe
€2,400
€2,400
€2,400
€2,400
€2,400
€2,400
€2,400
Active customers
182
184
186
191
196
201
206
Onboarding & services
€3,800€3,800
€3,800€3,800
€3,800€0
€3,800€0
€3,800€0
€3,800€0
€3,800€0
Total revenue€40,200€40,600€41,000€42,000€43,000€44,000€45,000

Simulate growth plan

Starting Nov 2026

New customers

9 / mo

Churn rate

2.1%
Save

Status quo

The question nobody costs out

Your analytics tool shows yesterday's MRR to two decimal places. What happens if your biggest client leaves — or one more point of churn runs for six months — is written down nowhere.

Today

  • An MRR dashboard showing the past
  • Losing a client is a gut feeling
  • A revenue plan with no link to cash
  • A new model for every scenario

With Foreqast

  • Recurring revenue projected forward
  • The cancellation as a scenario, impact visible instantly
  • Calculated through to cash and runway
  • Take the client out, compare with and without

How it works

From the loss to the runway that is left

Four steps, each powered by a feature.

1

Connect accounting and billing

Connect accounting plus your shop or billing system. Stripe delivers actual revenue and fees, accounting the cost side — both sync daily on their own.

Connected systems

All synced

DATEV

Accounting · bookings with account assignment

Daily

Shopify

Shop · orders, refunds, purchase costs

Daily

Stripe

Payments · payouts and fees

Daily

HubSpot

CRM · deals and pipeline

Hourly
CSV import with saved mapping — for everything else
2

Enter the three inputs

New customers per day or month, churn rate and ARR per customer — set once, changeable from any month on. That's all the subscription model needs.

Simulate growth plan

Starting Nov 2026

New customers

9 / mo

Churn rate

2.1%
Save
3

The model calculates itself through

Active customers roll forward month by month and revenue follows them — a changed input lights up in the table, downstream effects included. Variable costs follow the resulting revenue automatically.

Subscription model

Aug 26Sep 26Oct 26Nov 26Dec 26Jan 27Feb 27
Revenue
Revenue
Subscription revenue
€36,400€36,400
€36,800€36,800
€37,200€0
€38,200€0
€39,200€0
€40,200€0
€41,200€0
New customers / mo
Stripe
6
6
6
9
9
9
9
Churn rate
Stripe
2.1%
2.1%
2.1%
2.1%
2.1%
2.1%
2.1%
ARR per customer
Stripe
€2,400
€2,400
€2,400
€2,400
€2,400
€2,400
€2,400
Active customers
182
184
186
191
196
201
206
Onboarding & services
€3,800€3,800
€3,800€3,800
€3,800€0
€3,800€0
€3,800€0
€3,800€0
€3,800€0
Total revenue€40,200€40,600€41,000€42,000€43,000€44,000€45,000
4

Track revenue, burn and runway as one picture

Subscription revenue against total spend, with change in cash and cumulative cash as their own rows beneath — burn rate and runway date read straight off the table.

Cash flow

Aug 26Sep 26Oct 26Nov 26Dec 26Jan 27
€66k€50k€33k€17k€0kAug 26Sep 26Oct 26Nov 26Dec 26Jan 27Now
Operating expenses
Operating expenses
Payroll
−€57,600−€57,600
−€57,600−€57,600
−€57,600€0
−€57,600€0
−€57,600€0
−€57,600€0
6000 · Salaries−€48,000−€48,000−€48,000−€48,000−€48,000−€48,000
6010 · Employer contributions−€9,600−€9,600−€9,600−€9,600−€9,600−€9,600
Hosting & infrastructure
−€6,200−€6,200
−€6,200−€6,200
−€6,200€0
−€6,200€0
−€6,200€0
−€6,200€0
Tools & software
−€2,400−€2,400
−€2,400−€2,400
−€2,400€0
−€2,400€0
−€2,400€0
−€2,400€0
Total operating expenses−€66,200−€66,200−€66,200−€66,200−€66,200−€66,200
Change in cash−€28,400−€28,400−€28,400−€28,400−€28,400−€28,400
Cumulative cash€702,600€674,200€645,800€617,400€589,000€560,600

What you get

What is left after the cancellation

The three inputs on top, the revenue curve with and without the client beside them, and the runway that survives it underneath.

3

inputs

€448k

ARR in 6 months

19 mo

runway

Cash flow

Aug 26Sep 26Oct 26Nov 26Dec 26Jan 27
€66k€50k€33k€17k€0kAug 26Sep 26Oct 26Nov 26Dec 26Jan 27Now
Operating expenses
Operating expenses
Payroll
−€57,600−€57,600
−€57,600−€57,600
−€57,600€0
−€57,600€0
−€57,600€0
−€57,600€0
6000 · Salaries−€48,000−€48,000−€48,000−€48,000−€48,000−€48,000
6010 · Employer contributions−€9,600−€9,600−€9,600−€9,600−€9,600−€9,600
Hosting & infrastructure
−€6,200−€6,200
−€6,200−€6,200
−€6,200€0
−€6,200€0
−€6,200€0
−€6,200€0
Tools & software
−€2,400−€2,400
−€2,400−€2,400
−€2,400€0
−€2,400€0
−€2,400€0
−€2,400€0
Total operating expenses−€66,200−€66,200−€66,200−€66,200−€66,200−€66,200
Change in cash−€28,400−€28,400−€28,400−€28,400−€28,400−€28,400
Cumulative cash€702,600€674,200€645,800€617,400€589,000€560,600

What you need

Accounting and your billing system

Accounting delivers the actuals and billing the subscription reality — the plan you build from three inputs.

Browse all integrations

Required

DATEV
Stripe

Optional

HubSpot

Related decisions

Keep exploring

“One point less churn — and we see immediately what it means for the runway.”

Co-founder, B2B SaaS

FAQ

Losing a client, answered

Which inputs do I need?

New customers per day or month, your churn rate, and ARR per customer. That's it.

How do I simulate losing one specific client?

As a decision in the simulator: take the subscription or the project contract out on a date and compare the forecast with and without it — revenue, margin and runway. Your plan stays untouched until you keep the change.

Are upgrades and downgrades included?

They flow in through ARR per customer; separate expansion modelling arrives with cohorts.

How does this connect to runway?

The resulting revenue feeds the day-by-day cash forecast that burn and runway are derived from.

Do I need Stripe?

No, but it helps: Stripe delivers actual revenue and fees for your plan to build on.

Cost the loss before it happens

Connect accounting and billing, take your biggest client out for a moment, and see what is left of revenue, margin and runway. Free to start.

See it on your own data

14 days free · no card required